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Article Conservation Culture: Riyadh's Digital Strategy for Water Behavior

Conservation Culture: Riyadh's Digital Strategy for Water Behavior

Conservation Culture: Riyadh's Digital Strategy for Water Behavior

How is Riyadh using digital tools to build a culture of water conservation?
Riyadh is transforming water behavior by integrating smart meters, the Kashf leak-detection app, and national awareness campaigns like "A Habit That Achieves Sustainability." These digital tools provide real-time consumption feedback and connect users with repair services, directly supporting the National Water Strategy 2030 and Saudi Vision 2030 goals.

Achieving sustainable urban water security requires a fundamental shift in societal behavior toward water use. Historically high per-capita consumption patterns have made conservation a national priority. The National Water Strategy (NWS) 2030 recognizes that building a durable culture of conservation is central to meeting its consumption reduction objectives.

The Ministry of Environment, Water and Agriculture (MEWA) leads this transformation, using communication and information instruments to promote the efficient use of scarce water resources across the capital.


Strategic Communication and Public Awareness

City-wide public awareness campaigns, including “A Habit That Achieves Sustainability”, encourage households to adopt sustainable daily practices. Complementary initiatives such as “Your Impact Lasts” target government facilities, positioning public-sector employees as leaders in responsible consumption.

Integrating Education and Sectoral Guidance

Water conservation education begins early, with relevant topics incorporated into school curricula. MEWA also supports programs that guide agricultural producers toward water-efficient, economically viable crops, recognizing the importance of tailored sectoral policy guidance.


Digital Innovations: Smart Meters and the Kashf App

Digital tools are central to user engagement and accountability. The deployment of electronic smart meters enables automated alerts when consumption is abnormal, offering immediate feedback that encourages users to adjust behaviors and reduce waste.

The Kashf application is a cornerstone of this digital strategy, connecting users with certified providers for internal leak detection and repair. By empowering households to address hidden losses, this initiative strengthens community participation in Demand Management efforts.

Explore the Full Riyadh Water Strategy Report

For a full analysis of the strategic framework underpinning these measures, read the detailed briefing Urban Water Security and Demand Management in Riyadh.

Read the Full Report


Frequently Asked Questions: Riyadh Water Behavior

What is the Kashf app in Saudi Arabia?
Kashf is a digital application launched to help water consumers in Riyadh and across the Kingdom identify and fix internal leaks by connecting them with certified detection and repair technicians.

How do smart meters promote water conservation?
Smart meters provide real-time data and automated alerts to customers when unusual spikes in water usage occur, allowing for immediate behavioral correction or leak investigation.

What are the water goals of Saudi Vision 2030?
Saudi Vision 2030 aims to ensure the sustainable use of water resources by reducing per capita consumption and increasing the use of desalinated and treated longitudinal water sources.

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